The Associate Head for External Relations is twelve-month position reporting to the Head of School. This person is a member of the senior administrative team with the principal responsibility of the School’s Marketing, Admission and Development efforts.
This person will direct a unified advancement effort and serve as the chief development officer. They are directly responsible for achieving the School’s fundraising goals. They are responsible for all fundraising programs by developing and maintaining supportive relationships with donors, parents, grandparents, alumni, administration and the Board of Trustees. The Associate Head manages annual giving, endowment, and capital campaigns; coordinates special projects; and develops grant proposals. Working with the Head and the Advancement Committee; the Associate Head is to set aggressive fundraising goals and designs effective strategies in order to meet them.
This person is responsible for short and long term enrollment goals, and developing marketing strategies to achieve these goals. They are responsible for directing all aspects of enrollment management which includes all recruiting and admission programs; including enrollment, retention, and financial assistance.
Essential duties and responsibilities
Include, but are not limited to, the following. Other duties may be assigned.
Develop and implement a strategic enrollment & marketing plan to differentiate the school’s unique brand, while enhancing recruitment, retention, revenue generation, and constituent relations - all consistent with the school’s strategic goals and direction.
Develop and implement a strategic development plan to increase fundraising dollars and participation across all constituencies.
Articulate the plan’s goals, strategies and tactics to the wider internal and external communities.
Managing and overseeing the offices of admission, marketing and development, managing the school’s annual financial aid budget along with the CFO and Admission Coordinator, and executing the deployment of the school’s financial aid resources while adhering to all regulations of the board’s financial aid policies in conjunction with the head of school and chief financial officer
Compiling and disseminating admission and donor giving data for institutional benchmarking purposes; making data - informed decisions; reporting on longitudinal enrollment and financial aid trends. Must be adept at designing data-driven recruitment strategies while maintaining and analyzing admission related data including inquiries, tours, applications, yield and retention rates
Advising the head and the board on market trends to maintain the school’s relevance in a broader educational context and inform appropriate short - and long-term enrollment for each division
Working closely in collaboration with other team members to achieve development and enrollment goals; developing and enhancing valuable partnerships with external constituents
Leads all strategic conversations about the School’s recruitment efforts
Spearheads all admission and development related events, both onsite and offsite as part of overall recruitment and retention efforts
Articulating The New School’s unique mission and opportunities through public speaking appearances
Represents the School at various regional, state and national associations, when appropriate.
Performs other duties assigned by the Head of School in order to achieve and accomplish the School’s mission and objectives.
To perform this job successfully, an individual must possess:
excellent administrative, oral and written communication and interpersonal skills;
demonstrate strategic long range planning skills;
knowledge of revenue-based enrollment management;
experience cultivating, soliciting and stewarding major philanthropic gifts;
be a self-starter and possess the ability to perform each essential duty exceptionally.
The requirements listed below are representative of the knowledge, skill and/or ability required. Must be available to work occasional nights and weekends.
About The New School
The New School is a coeducational, independent school with 440 students from toddler age through grade twelve. The School’s mission is to empower each student through a well-rounded experience and inspire a love of lifelong learning. Its spacious 25-acre campus is located in beautiful Fayetteville, Arkansas, which is also home to the University of Arkansas. Northwest Arkansas is the hub for several Fortune 500 companies including Wal-Mart, Tyson Foods and J.B. Hunt Trucking. This growing community has a well-regarded national reputation as a vibrant arts community, which features the world-renown Crystal Bridges Museum. This fall, the School will unveil a new brand and logo to the community and will open the doors on an expansion project which is Phase 1 of a multi-phased campus master plan, to accommodate future growth into our upper school division. The new facilities are a three-story academic center (5th - 12th grade), innovation center and athletic center. Future phases include an athletic field and other athletic facility development, arts pavilion, expansion to dining and a future upper school building. In 2014, the School concluded an expansion project which included a new 350-seat auditorium, 12 new spacious preschool classrooms, an expansive creative play center and gross motor center, increased and renovated space for all programs.
How to apply
Interested applicants should submit via email a letter of interest, current resume, and list of references to firstname.lastname@example.org . The New School is an independent school that respects, embraces, and celebrates diversity in its curriculum, student body, and staff. The New School does not discriminate on the basis of race, religion, gender, sexual orientation, color, national or ethnic origin in the admission of students, in hiring, or in the administration of its educational program
Education and/or experience
Bachelor’s degree from four-year college or university required. Master’s degree preferred; three to five years of related experience in the essential functions of the role as listed above. Independent school admission, development, and/or marketing experience preferred.
Professional demeanor and characteristics
Ability to demonstrate initiative, leadership, collaboration, and independent thinking. Must possess strong people management skills and emotional intelligence when dealing with colleagues and families while demonstrating an understanding of and investment in the School.
Additional Salary Information: Salary is negotiable.
About The New School
The New School (TNS) is a coeducational, independent school with more than 375 students from toddler age through grade eight. The school’s mission as an independent school is dedicated to inspiring a love of learning and empowering students to reach their potential for academic achievement, creativity and citizenship. The school’s curriculum is focused on science, technology, engineering, arts and mathematics (STEAM). Responding to the population growth and demand in Northwest Arkansas for a non-religious, independent educational option for older students, The New School has announced plans to add an upper school, starting in August 2016 with grade nine. The School is seeking an experienced, full-time Chief Financial Officer; the position reports to the President and Head of School. The Chief Financial Officer, which is a 12-month position, is responsible for development, direction and administration of all financial affairs, financial planning, facilities and maintenance resources, human resources, services and activities.